IMARK CANADA MEMBER BENEFITS
Marketing INITIATIVES THAT INCREASE BOTH REVENUE AND PROFIT
Effective marketing and promotional tools that drive sales and enrich mutually beneficial partnerships.
GainShare
IMARK marketing and sales development programs are designed to deepen and enhance effective working relationships among members, suppliers and supplier sales representatives.
The IMARK GainShare marketing program for both members and suppliers is a consistent driver of enhanced profitability, often resulting in increased sales and profit dollars for both members and suppliers.
The GainShare program offers members the opportunity to set annual purchase objectives with a select group of their choosing.
Members have the ability to negotiate their purchase goals with the supplier’s representative based on local market conditions and the current level of support provided by the member to the supplier for a given product category. Members are urged to use the GainShare program as an opportunity to shift purchases from non-IMARK to IMARK suppliers and be rewarded for doing so.
Each completed and approved GainShare plan results in an annual member purchase goal that can be traced by both parties throughout the year on the IMARK website. When the goal is achieved, the member earns additional rebate dollars and the supplier achieves or exceeds the sales goal with the member.